Sustainability Marketing & Communications Strategist
Take a data-nerd and a word-nerd and mix it all together with a passion for sustainability, and you'll get me (in a nutshell).
With 10+ years of experience, I've dedicated my career to blending technical savvy with the power of communications for purpose-driven organizations. I love the magic of a true partnership, knowing that communicating climate solutions requires heart, hard data, and human-to-human connection.
When marketing sustainability right, we measurably enhance business goals, uphold trust, and build a better world.
Sustainability marketing
[Journalism and Environmental Science: University of Texas at Austin]
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Scroll through my story or click to jump to different sections.
selling them and finding out the stories behind them.
I’m fascinated with the way the earth works, starting with the rocks and minerals under my feet. And that simple appreciation for the Earth was the foundation for the sustainability marketing specialist I am today.
It was no surprise to my parents
(or that one lady who very graciously paid me one dollar for broken granite) that I began an enviromental journalism career.
I told stories aimed at making people care about sustainability just as much as I did.
I loved working as a journalist but simply craved more.
I BECAME CURIOUS.
How do I make sustainability truly resonate with people?
How can I create more impact for the organizations invested in sustainable outcomes?
Digital Editor
Marketer
I worked as a freelancer, eventually founding my own LLC
where I worked with businesses large and small to uncover (metaphorical) stones which revealed how to integrate sustainability into an organization's strategy. My focus: crafting authentic sustainability messaging and data-driven strategies that move the needle on what matters.
Website Copy and Blog
ESG Writer
which brought together ethical businesses and people onto one, trusted platform.
I am no longer involved in this startup, but I bring the lessons I learned from building a business from the ground up to my work every single day.
Co-Founder
*Now Phileas&Heap PLC
Sustainability and all it encompasses are not an extracurricular activity.
These values should be rooted in every business strategy, system and customer interaction. It's my mission as a communicator and environmental content creator to not only ensure sustainability is part of the story, but is communicated clearly, strategically and oh yeah...not in the "doomsday" way.
After all, sustainability is a serious topic with a lot of room for innovation and fun!
as a marketing & communications manager focused on our sustainability strategy and solutions
I've also contributed as a writer and thought leader at [InnovatorsBox],
a consultancy which makes creativity and people development actionable.
If you scrolled this far, we should connect.
I’ll open yours first if you attach a picture of your dog.
Email [bloodworthban28@gmail.com]
Location [Austin, Texas]
